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Lego - Partners of LEGOLAND Deutschland (Page 2)

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Lego - Partners of LEGOLAND Deutschland
in detail about the history and manufacture of the famous building bricks. What is
more, they can watch these bricks actually being made on an injection-molding
machine from Makrolon
®
and Novodur
®
plastic. Finally, a LEGO brick fresh from the
mold is presented to every guest as a souvenir.
Since August 2002, evidence of our cooperation with Bayer has been on display on the
German rail network: for a total of one year, an express engine of Deutsche Bahn AG,
powered by Bayer and displaying the LEGOLAND Deutschland look, will be traveling
the length and breadth of the country, covering around 1500 kilometers.
Coca Cola
Anyone exploring the numerous attractions of LEGOLAND Park will need a break every
now and then, and it will be Coca Cola Erfrischungsgetränke AG (CCE AG) that supplies
the beverages, for all soft drinks consumed in any of the Theme Park's gastronomic
facilities will come from that company. The entire range of products marketed under
the company's main brand names of Coca Cola, Fanta, and Sprite is available at the
restaurants of the Park as well as at numerous mobile stands outdoors for quenching
the occasional thirst. 'We are pleased about this cooperation with LEGOLAND
Deutschland as it emphasizes our powerful position as a partner of leisure parks,' says
CCE AG Director John Guarino. Because of their widespread distribution, the products
of CCE AG offer a solid platform for the promotion campaigns of LEGOLAND
Deutschland inside as well as outside the Park. In December 2002, Coca Cola's widely
popular Christmas trucks stopped over at LEGOLAND Park, entertaining an enthusiastic
audience of our guests with a Christmas program under the motto '24 Wonders of
Christmas'.
HiPP
Even our wee tots will lack absolutely nothing in the LEGOLAND Park. In the
Imagination theme area, Germany's leading manufacturer of baby and infant foods
offers 'HiPP Baby Service', a facility for parents and children where our youngest
visitors can be fed and looked after.
Parents will find this place an oasis of calm where they can withdraw to devote
themselves fully and entirely to their offspring. In fact, HiPP offers a wide range of
baby and infant food products to parents with babies or toddlers, including free
consultation and tasting.

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