Peterson's Crafting Your App  Page 8
exact numbers, you may very well have a chance at one of the top 
schools. But those are your long-shot schools. You are almost a sure thing 
at many schools. And there is a long list of schools in the middle at which 
your application will almost surely receive serious consideration but is not 
guaranteed for acceptance. 
Given these considerations, you should select two or perhaps three long -
shot schools. As the term long shot implies, the odds of your being 
accepted at these schools are not very good, but the potential pay-off 
justifies the gamble. On the other hand, you should also select one or two 
sure-thing schools. To do this, you may have to apply to a school in your 
geographical area that doesn't enjoy a particularly good reputation or to a 
school that is located in another part of the country. The rest of your 
applications should go to your good-bet schools--schools for which the 
chances for acceptance are 40% to 75%. 
  
As you prepare to implement your strategy, make a realistic assessment 
of your chances. Candidates unfortunately tend to overestimate the 
importance of what they believe to be their own interesting or unique 
factors. It is not unusual to hear candidates make statements such as, 
"Well sure my GPA is a little low, but I had to work part-time while I was in 
school", and "I know my GMAT score is not that good, but I was a member 
of the University Senate." These are valid points and are usually taken into 
consideration by admissions officers. But the question is how much weight 
they will be given for they (or some similar point) are true of most of the 
people who are applying to business school. For example, if you are 
thinking of applying to Wharton and you have a 3.25 GPA and a GMAT 
score in the 75th percentile, then there had better be something really 
Hedge your bets. Apply to some safe schools, some reach schools, 
and more bread-and-butter schools.