Ë NOTES
3
MAIN AREA OF MARKETING SERVICE
Choose which one of the following best
applies to your company:
Ad network: Companies that offer advertis-
ing inventory across a range of sites to other
companies, agencies and brands as their
primary focus. This includes ad serving.
Affiliate: Companies that develop and/or
run affiliate marketing campaigns and
related services as their primary focus.
Email: Companies that develop and/or run
email marketing campaigns and related
services as their primary focus.
Interactive TV: Companies that develop
and/or run iTV marketing campaigns and
related services as their primary focus.
Mobile: Companies that develop and/or run
mobile marketing campaigns and related
services as their primary focus.
Search: Companies that develop and/or run
search engine marketing campaigns and re-
lated services as their primary focus. This
includes both optimisation/natural search
and paid search.
8
SPLIT OF SERVICES
Show the percentage breakdown of your
new media activities. If your business is not
100% new media, say what proportion is.
10
TURNOVER
Turnover means your total revenues. Note
that figures will be checked at Companies
House. If your business is based in other
countries as well as the UK, indicate what
proportion of turnover is specific to the UK.
All figures must relate only to new media.
12
FINANCE DIRECTOR'S SIGNATURE
All turnover figures must be signed off by
your finance director before your entry will
be accepted for inclusion in the guide.
20
PARENT COMPANY
As well as your direct parent company, say
if that parent is owned by another company.
If you are an offshoot of a traditional ad
agency, include this also.
22
LOCATION
Please indicate where your main UK
office is based. Choose from these 12:
Scotland; Wales; Northern Ireland
North West
Cheshire, Cumbria, Greater Man-
chester, Lancashire, Merseyside
North East
Cleveland, County Durham,
Northumberland, Tyne and Wear
Yorkshire and Humber
East Riding, North
Humberside, North Yorkshire, South Yorkshire,
West Yorkshire
East
Bedfordshire, Cambridgeshire, Essex,
Hertfordshire, Norfolk, Suffolk
East Midlands
Derbyshire, Leicestershire,
Lincolnshire, Northamptonshire, Nottinghamshire,
Rutland
West Midlands
Herefordshire, Shropshire,
Staffordshire, Warwickshire, West Midlands,
Worcestershire
South West
Cornwall, Devon, Dorset,
Gloucestershire, Somerset, Wiltshire
South East
Berkshire, Buckinghamshire,
East Sussex, Hampshire, Isle of Wight, Kent,
Oxfordshire, Surrey, West Sussex
Greater London
COMPANY SUBMISSION FORM
Please fill in ALL sections forms won't be accepted if any part is incomplete. Please read the Notes (
Ë) outlining definitions and requirements
before completing the form. For further copies email nma.msg@centaur.co.uk. No entries will be accepted without the signature of your
finance director. Completed entries should be posted to Andy McCormick, NMA, 50 Poland Street, London W1F 7AX
ENTRY DEADLINE: FRIDAY 24 FEBRUARY 2006
1
Full name of company
2
Company Web site URL
3
What is your primary area of marketing service?
Tick ONE box only
I
I
Ad network
I
I
Interactive TV
I
I
Affiliate
I
I
Mobile
I
I
Email
I
I
Search
4
What year was your company founded?
5
What is the name and job title of your UK head?
6
What market sectors does your company target?
7
How many offices do you have, in which countries?
8
What is the percentage split of services your company offers?
Please make sure percentages add up to 100%
9
What was your most recently audited financial year?
12 months to:
Month
Year
10
What was your turnover for your most recently audited financial
year and the previous year?
Latest audited year:
Previous year:
11
SEARCH MARKETING COMPANIES ONLY:
What percentages of turnover came from natural search(SEO) and
paid search(PPC/SEM) in your last financial year and previous year?
Latest audited year:
Previous year:
Natural
Paid
Natural
Paid
12
Finance director's name and signature
13
How many staff do you currently employ in the UK?
Permanent
Freelance
14
List any key staff hires (name and job title) in the past year
15
List your five most significant UK clients
16
List your five most significant international clients
17
List the most significant projects from your last financial year
18
What was your best new business win this year?
19
List your most significant current projects
20
What is your parent company?
21
What other companies are you affiliated to?
22
Where is your main UK office?
Tick ONE box only
I
I
Scotland
I
I
Wales
I
I
Northern Ireland
I
I
North West
I
I
North East
I
I
Yorkshire & Humber
I
I
East
I
I
East Midlands
I
I
West Midlands
I
I
South West
I
I
South East
I
I
Greater London
23
Please give a contact name and phone number
If you have any questions about completing the form, please call
Andy McCormick on 020 7970 4853
NMA MARKETING SERVICES GUIDE
2006
If you would like this form as an editable Word
document, please email nma.msg@centaur.co.uk
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