The Columbia Daily Spectator Market
Full-Time Students
Undergraduate
8,648
Graduate/Professional
13,142
Other
603
Total
22,393
Part-Time Students
3,630
Faculty
7,103
Administration/Staff
11,576
Neighborhood Residents
17,000
Total
61,702
Circulation
10,000 copies daily. Published Monday through Friday
during the academic year (excluding exam or vacation
periods) and every Wednesday during the summer.
Approximately 135 publishing days. Spectator is delivered
daily to more than 50 campus locations, including libraries,
dorms, and student and faculty centers, and throughout
Morningside Heights and the Health Sciences campus.
Columbia Daily Spectator
2875 Broadway, 3rd Floor
New York, NY 10025
Advertising: (212) 854-9558
Advertising Fax: (212) 854-9553
Classified/Business Office: (212) 854-9550
Editorial: (212) 854-9555
Editorial Fax: (212) 854-9611
Online Address: www.columbiaspectator.com
E-mail: specads@columbiaspectator.com
Office Hours: 9:30
AM
to 4:30
PM
, Monday through Friday
Marketing Information
Marketing Information
Purchasing Patterns of Readers
The Columbia Daily Spectator's readers will spend over
$150 million this year on items other than tuition,
including:
Entertainment
$67,600,000
Food
41,800,000
Clothing
9,900,000
Books and Periodicals
8,300,000
Travel
7,500,000
Audio Equipment
6,100,000
Photography
2,700,000
Sports Equipment
2,200,000
Founded in 1877, the Columbia Daily
Spectator is the only daily newspaper
serving the more than 60,000 students,
faculty, administrators, and staff of
Columbia University. It is also the only
New York daily that regularly and
thoroughly covers news and the arts in
Morningside Heights and on
the Upper West Side.
Spectator, which has operated
independent of University funding since
1962, is completely written, edited, and
published by a staff of over 150 Columbia
and Barnard students. Every day, arts
reviews, sports coverage, opinion pieces,
provocative editorials, and a wide range of
news issues reach the community
through the Spectator.
The Spectator Publishing Company, Inc.,
is the parent company of the Columbia
Daily Spectator. The company, managed
by the Publisher, Editor-in-Chief, and
Managing Editor, is accountable to a
Board of Directors composed of Spectator
alumni. The publishing company employs
a full-time professional staff in graphics
and advertising who provide quality
service to our many advertisers.
