AMERICAN EAGLE OUTFITTERS "PICTURE YOURSELF IN LUCKY MAGAZINE" CONTEST OFFICIAL RULES
NO PURCHASE IS NECESSARY TO ENTER OR WIN THIS CONTEST. A PURCHASE WILL NOT IMPROVE YOUR CHANCES OF WINNING.
The AMERICAN EAGLE OUTFITTERS "PICTURE YOURSELF IN LUCKY MAGAZINE" CONTEST ("Contest") starts on 1/28/04 and ends at the end of business on 2/18/04
for in-store entry and on 4/9/04 for the postmarking of a mail-in entry ("Entry Period"). The sponsors of this Contest are American Eagle Outfitters, Inc., 150 Thorn Hill Drive,
Warrendale, PA 15095 and Lucky Magazine, 4 Times Square, New York, NY 10036 (the "Sponsors"). The Contest shall be subject to these Official Rules, and by entering, all
participants agree to be bound by the terms and conditions herein.
IMPORTANT NOTICE: ONLY ONE (1) ENTRY PER PERSON WILL BE ACCEPTED FOR THIS CONTEST. ENTRIES THAT DO NOT MEET THE REQUIREMENTS
SPECIFIED BELOW WILL BE DISQUALIFIED AND WILL NOT BE JUDGED. PHOTOGRAPH MUST BE SUBMITTED IN COLOR. BLACK & WHITE PHOTOGRAPHS,
NEGATIVES AND SLIDES WILL NOT BE ACCEPTED.
ELIGIBILITY. This Contest is only open to legal residents of the fifty (50) United States and the District of Columbia. NOTE: an entrant who is a minor in the jurisdiction in
which they reside must secure his or her parent's permission to participate in this Contest prior to submitting an entry. Employees and their immediate families of the
Sponsors, their respective affiliates, subsidiaries, parent and related companies, agencies, judging panel and WEST COAST MARKETING (collectively the "Promotion
Parties") and those living in the household of same are not eligible. This Contest is void where prohibited or restricted by law. By entering, entrants agree that they have read
these Official Rules and agree to abide by and be bound by all terms of these Official Rules.
HOW TO ENTER: You may enter by mail by submitting your entry in the form of a clear fully clothed, full body shot color photograph of yourself as follows: Print your name
and complete address on the back of your photo. Do not write on the face of the photo. Attach your photograph with transparent tape to a piece of 8.5" x 11" paper or an
Official Entry Form (available 1/28/04-2/18/04 [while supplies last] at participating American Eagle Outfitters retail locations and available for printing from the Internet at
www.ae.com ("Web Site") between the dates of 1/28/04 and 4/9/04) on which you have hand printed your name, complete mailing address, home telephone number, cell
phone number (if applicable), date of birth, height, weight, and optionally, your hobbies, community/school activities, where you see yourself in 5 years, and definition of your
personal style. If you are a minor, you must also include your parent's or a legal guardian's signature with your entry (on the entry form or 8.5" x 11" paper), indicating
permission for you to participate in this Contest. Official entry forms are available 1/28/04-2/18/04 (while supplies last) at participating American Eagle Outfitters retail
locations. Official Entry Forms are also available for printing from the Internet at www.ae.com ("Web Site") between the dates of 1/28/04 and 4/9/04.
Notes: Photos must be of entrant only; no other individuals can appear in the photo. Print your name and complete address on the back of your photo. Do not write on the
face of the photo. Photograph must be taken within one (1) year from date of submission and must depict entrant as they presently appear. Only color photographs may be
submitted.
Mail your completed entry to AMERICAN EAGLE OUTFITTERS "PICTURE YOURSELF IN LUCKY MAGAZINE" CONTEST, c/o Courtney Skiba, Lucky Magazine, 4 Times
Square, 8th Floor, New York, NY 10036. ALL ENTRIES MUST BE POSTMARKED BY 4/9/04 AND RECEIVED BY 4/14/04.
The Promotion Parties and their respective officers, directors, shareholders, employees and agents, and any other companies participating in the design, administration or
fulfillment of this Contest and any and all Internet servers and access provider(s) (collectively the "Releasees") are not responsible for: any incorrect or inaccurate entry
information; human error; technical malfunctions; failures, omission, interruption, deletion, or defect of any telephone network, computer online or e-mail systems, computer
equipment, servers, providers, or software, including any injury or damage to participant's or any other person's computer relating to or resulting from participation in this
Contest; inability to access the Web Site or any pages thereof; inability to successfully print out an official entry form, theft, tampering, destruction, or unauthorized access to,
or alteration of entries; data processing that is processed late or incorrectly or is incomplete or lost due to telephone, computer or electronic malfunction or traffic congestion
on telephone lines or the Internet or any web site or E-mail address; printing or other errors; late, lost, stolen, mutilated, misdirected or postage-due mail or any combination
thereof. Proof of submitting an entry is not considered proof of delivery or receipt. Illegible and incomplete entries will be disqualified. All entries become the property of the
Sponsors and will not be acknowledged or returned. False and/or deceptive entries or acts shall render entrants ineligible. Any information collected by registering to enter
the Contest shall be used only in a manner consistent with these Official Contest Rules.
WINNER SELECTION: Preliminary Round: All eligible entries received will be judged in a Preliminary Round according to the following criteria as demonstrated in their
submitted photo entry:
(1) 40% on your sense of style, (2) 30% on photogenic quality and (3) 30% on vitality.
All Preliminary Round judging will be done by a panel of qualified judges made up of Lucky Magazine marketing department employees, and Preliminary Round judging is
scheduled to be completed on or about 4/20/04. The ten (10) entries judged to have achieved the highest score according to the above-specified criteria shall be declared the
Finalists. In the case of a tie, qualifying entries will be determined on the basis of its entry's rank in the first criteria, continuing thereafter to the second criteria, as needed to
break the tie. Finalist Round: The ten (10) Finalists shall have their entries judged in the Final Round according to the identical judging criteria stated above. All Final Round
judging shall be conducted by a panel of qualified judges made up of American Eagle Outfitters marketing department employees, and is scheduled to be completed on or
about 4/21/04. The one (1) eligible entry with the highest score shall be declared the winner of this Contest ("Winning Entry" or "Grand Prize Winner").
Sponsors shall have the right to disqualify any entries they deem do not meet the criteria, or due to technical, legal or other problems, or which they deem to be obscene or
otherwise not in good taste, as determined by Sponsors in their sole discretion. Entries may not defame or invade the publicity or privacy rights of any person, living or
deceased, or otherwise infringe upon any person's personal or proprietary rights. Judges' decisions are final and binding with respect to all matters relating to this Contest.
The potential winner will be notified by telephone, overnight delivery and/or e-mail by 4/23/04.
The potential Grand Prize Winner will be required to execute and return an Affidavit of Eligibility/Release of Liability/Submission Release form, a completed IRS W-9 form,
Model Release Form, and (except where prohibited) a Publicity Release form within five (5) days of date of issuance of notification. An overnight delivery service air bill will be
provided to facilitate the return of all required documents. If the winner is a minor, his or her parent or legal guardian will be required to execute and return all required
paperwork on the minor's behalf. Grand Prize Winner's travel companion is required to be eighteen (18) years of age or older at the time of winner notification and is also
required to execute and return a Liability/Publicity Release within this same five (5) day deadline. If the winner is a minor, the parent or legal guardian of the winner that
completed all required paperwork on the winning minor's behalf will be required to accompany the minor on the prize trip as Grand Prize Winner's Travel Companion. A minor
will not be allowed to participate in any portion of Grand Prize travel without being accompanied by his/her parent or legal guardian. Failure to return all required documents
within the deadline may result in the forfeiture of the prize and a runner-up may be selected. Any winner notification or any prize returned to Sponsors or its fulfillment
company as undeliverable for any reason will be forfeited and awarded to a runner-up. If a runner-up selection is necessary for any reason, the entry with the next highest
total score shall be declared the winner.